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Black Friday Instagram ad templates

Paid creative for the weekend — the discount, the window and the link.

Black Friday ads are bid against everyone else's on the same two days, so the discount has to register before the scroll continues. These layouts put the number at the optical centre, the deadline directly beneath it, and the call to action in the lower third clear of the ad chrome. High-contrast palettes are chosen to survive next to a feed full of the same offer.