Facebook right column ad size
The recommended Meta right column ad size is 1080 × 1080 pixels (1:1 aspect ratio).
Last updated:
Specifications
| Spec | Value |
|---|---|
| Dimensions (px) | 1080 × 1080 px |
| Aspect ratio | 1:1 |
| Supported formats | JPG, PNG |
| Minimum resolution | 254x133 |
| Color mode | sRGB |
Design at this size with Moda
Start with a canvas pre-set to 1080×1080px and let AI generate your design.
Create a Meta right column ad →Design tips
Right column ads appear in the sidebar of Facebook on desktop only. Supply at least 1080×1080 pixels (1:1), though the ad renders small — the accepted minimum is 254×133 pixels. Because of the display size, Meta recommends not putting text on the image at all.
- •Do not put text on the image — at this display size it will not be readable.
- •Supply 1080×1080 even though the accepted minimum is 254×133; the extra resolution keeps it sharp.
- •Use the 40-character headline field to carry the message instead.
What you need to know
The right column is a desktop-only placement in the sidebar beside the Facebook Feed. It is the smallest rendered surface Meta offers, which changes the design brief entirely: supply a high-resolution 1:1 file so it stays sharp, but treat it as a thumbnail rather than a canvas.
Meta's own guidance for this placement is explicit about text — because the image displays so small, it recommends not adding text to the image. Anything you need read should go in the headline field, which allows 40 characters.
Right column shares its 1:1 requirement with Marketplace and search results, so one square asset covers all three. It is worth including in a campaign precisely because it is cheap to produce once the square file exists.
How to create a Meta right column ad at the right size
- 1Open Moda and create a new canvas at 1080×1080 pixels.
- 2Design your Meta right column ad using AI generation or start from a blank canvas.
- 3Export as JPG and upload to Meta.
Frequently asked questions
What size is a Facebook right column ad?
Supply at least 1080×1080 pixels at 1:1. The accepted minimum is 254×133 pixels, but the ad renders small so a higher-resolution file looks better.
Does the right column show on mobile?
No. Right column is a desktop-only placement.
Specs last verified: August 28, 2026. Dimensions may change as platforms update their requirements.