Blue colors
Blue is the most universally trusted color in business — it conveys professionalism, reliability, and calm. It's the dominant color in corporate branding, used by more Fortune 500 companies than any other color.
The blue family is the largest and most diverse, ranging from deep navy and midnight blue to bright cerulean and soft powder blue. Navy blue is the safest choice for corporate presentations, while lighter blues work well for tech and healthcare brands.
All blue colors
Blue
#0000FF
Navy Blue
#000080
Royal Blue
#4169E1
Sky Blue
#87CEEB
Light Blue
#ADD8E6
Baby Blue
#89CFF0
Powder Blue
#B0E0E6
Cerulean
#007BA7
Cobalt
#0047AB
Cornflower
#6495ED
Steel Blue
#4682B4
Slate Blue
#6A5ACD
Periwinkle
#CCCCFF
Midnight Blue
#191970
Denim
#1560BD
Azure
#007FFF
Sapphire
#0F52BA
Turquoise
#40E0D0
Electric Blue
#7DF9FF
Ice Blue
#99C5C4
Ocean Blue
#0077BE
Cyan
#00FFFF
Heather
#B7C3D0
Quick reference
| Color | HEX |
|---|---|
| Blue | #0000FF |
| Navy Blue | #000080 |
| Royal Blue | #4169E1 |
| Sky Blue | #87CEEB |
| Light Blue | #ADD8E6 |
| Baby Blue | #89CFF0 |
| Powder Blue | #B0E0E6 |
| Cerulean | #007BA7 |
| Cobalt | #0047AB |
| Cornflower | #6495ED |
| Steel Blue | #4682B4 |
| Slate Blue | #6A5ACD |
| Periwinkle | #CCCCFF |
| Midnight Blue | #191970 |
| Denim | #1560BD |
| Azure | #007FFF |
| Sapphire | #0F52BA |
| Turquoise | #40E0D0 |
| Electric Blue | #7DF9FF |
| Ice Blue | #99C5C4 |
| Ocean Blue | #0077BE |
| Cyan | #00FFFF |
| Heather | #B7C3D0 |
Frequently asked questions
What is the hex code for blue?
Pure blue is hex #0000FF (RGB 0, 0, 255). Popular variations include navy blue (#000080), royal blue (#4169E1), and sky blue (#87CEEB).
What colors go with blue?
Blue pairs well with white, gold, orange, gray, and cream. Navy + white + gold is the classic corporate palette.
Other color families
Last updated April 6, 2026
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